New Homeowner Mailing Lists
New Homeowner Mailing Lists
New Homeowners represent an extremely valuable market segment. This database is a group of people who have above average income and typically spend eight times more than an established resident.
List Solutions
Since this group has recently been through extensive credit tests for their home purchase they are great candidates for major credit purchases, homeowners insurance, catalogues, and credit cards. 75% of new homeowners place catalogue orders within the first year of their residency. Delegon new homeowner mailing lists can benefit a wide variety of business.
New Homeowner List Info
Over 27 million records are available
More than 100,000 leads added weekly
95% Deliverability Guarantee
Select from any geography in the US
- Age of New Homeowner
- Amount of Loan
- Assessed Value of Home
- Ethnicity of new homeowner
- Gender of New Homeowner
- Home market value
- Homeowner type
- Income of new homeowner
- Interest Rate Type
- Loan to Value Ratio
- Loan Type
- New Homeowner Gender
- Presence of Children
- Property Type
- Purchase Amount
- Purchase date range
- Trust Flag
- Much More
Businesses looking for new prospects and growth need to reach out to new homeowners. This is a group that is often overlooked. New residents are ready to spend and buy goods and services for their new home. Local businesses have the opportunity to fill the many needs of new homeowners.
Reaching this market at the right time and the right way is critical. The right time is easy, just be the first one in the door. Getting a fresh and accurate list so no time is wasted is important. The right way is through direct mail. With many consumers on the Do Not Call list, the phone numbers are limited and by the time email addresses are appended to the file your competitors have beat you to the door with a direct mail piece.
A list of recent homeowners is different than a list of new movers. New movers can consist of homeowners and renters. A current homeowners list will be more effective in marketing certain products and services that are not feasible for a renter. For example, why waste the time offering a lawn service or alarm system to an apartment dweller?
Another great feature on a new homeowner list is the ability to select a new sale versus resale. If this is a resale, businesses in home repair, flooring, heating and air, painting, etc. can capitalize on this market. If this is a new sale, the homeowner may want new furnishings, electronics, landscaping, etc. to enhance their recent purchase.
Keep in mind that a homeowner is typically more stable than a renter and also more likely to become a long time customer if goods and services are offered to them with an incentive. This is the opportunity for marketers to reach out and present an offer that “can’t be refused” to those new to an area. Making someone feel special after a move can go a long way. Begin with a heartwarming welcome and make sure the experience with your company is positive. Meeting a customer’s expectations will bring repeated business and loyalty.
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The Astrovex team is in continuous training of its list consultants with discussion of case histories, database management, market profile reports, behavior clusters, consumer spending triggers, and executive title buying authority.
